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Have you ever looked at the biggest, most successful bloggers out there and thought, “yeah, I should blog! I’m going to make a ton of money!” Well, I’m about to make you very sad.
The truth is, a lot of people don’t make money blogging. So how do they leave their jobs and make it as freelancers? Usually, they do what I do: work other side gigs until their blog takes off, or their blog is the side gig and they make money doing what they love for other companies (like I do with blog management!)
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Blog Earnings Will Look a Little Different
Something I noticed in my last Q1 earnings update is… I’m putting all of my income online, which kind of weirds me out just a little. Now that I’m a full-time freelancer, everything I make is, well, everything I make, meaning I don’t have my full-time job as additional income to my side hustle. My side hustle is my real hustle now.
When I thought about it, I started my income update and quarterly earnings update reports to show what I’m making from blogging, not my “day job” income. After all, all of us work for money somehow – we all have bills to pay. I wanted to document what I made on the side to show people it’s eventually possible to leave a soul-sucking job and be a full-time freelancer.
Or, by the way, not leave a job and continue to side hustle! If the chips had fallen a different way, I would have loved to stay in my job and continued side hustling. They fell a different way, and now I have this opportunity. One door opens, another door closes, etc. 🙂
This all to say: from now on, my quarterly earnings update reports from here on are going to be all about my “side hustle” – this blog. What I want to answer is: is it possible to make money blogging? Can you replace your income by blogging?
Is It Possible to Make a Living Blogging?
I don’t know yet. I wish I had something more useful or hopeful to say, but the truth is, a lot of people don’t make it blogging. For every Michelle, Rosemarie, or Kristin, there are a lot of smaller bloggers who aren’t making it on blogging income alone.
By the way, I’m not knocking Michelle, Rosemarie or Kristin. I happen to love their blogs (you should visit if you haven’t yet!) and find them inspirational.
All three of them will tell you there’s nothing exceptional about them that made them succeed, but that’s not quite true either. I’ve been reading their blogs for years, some since the very beginning, and I can tell you: if you want to make an income from blogging, you have to work. Just listen to Britney Spears’ song “Work” on repeat, and you’ll have an idea of what these ladies do every day.
Blogging Income Goals
So, can I do it? Can I be one of those successful bloggers who replaces her day-job income with blogging income? I’m going to document every single painful moment of it for you – and then we’ll see what happens!
However, you can’t get anywhere if you don’t know where you’re going (I feel like that’s something the Cheshire Cat would say…) Here is my blogging goal:
- Replace my former day job income ($2,600 a month) with blogging income in one year. How am I going to do it? Here are some things I’m working on for the next month:
- Building my email list and “talking” to you guys regularly! (please subscribe to the newsletter below if you like my content – I’ll never spam and sometimes I’m funny!) 🙂
- Filling out my “Recommendations” page with things I use and love (there are a few I spend money on)
- Making useful guides for you – budgeting guides, paying off debt, saving for retirement and getting started blogging are my favorite things to write about, and many of you said you like reading about those things too. So I’m going to create guides for you that I wish existed when I was getting started
What is Quarter Two (Q2) and Why Are You Calling It That?
Now, I’ll be giving you updates on my blogging income by quarter. Doing a monthly income report is challenging given my busy schedule, but since I have to do taxes every quarter, I’m already adding up my expenses and calculating taxes at least once every 3 months 🙂
In the United States, self-employed people (like Uber drivers, virtual assistants, Etsy shop owners, etc.) should file quarterly estimated taxes 4 times a year:
- April 15
- June 15
- September 15
- December 15
While you don’t have to, if you make a profit and don’t pay quarterly taxes throughout the year, you can be hit with a big tax bill in April and you could even be hit with underpayment penalties. It’s not pretty, and now that I work for myself, I’m definitely paying quarterly. To me, I’d rather get a little something back at tax time than owe a ton of money!
Blogging Income for Q2
On to the stuff you really want to know: how much did I make in Q2? The last three months, all of my blogging income came from sponsored posts. Here’s a breakdown on how much I made in sponsored posts for the last 3 months of Q2:
- April: $140
- May: $210
- June: $70
For a grand total of $420. No affiliate income, like Google AdSense or MyFinance (the ads you see below) payouts for these last three months, nor any revenue from products I promote – mostly because I don’t actively promote many products right now. I’ll never promote anything on this blog I haven’t used and loved, whether or not that’s “good” for my bottom line.
Blogging Expenses for Q2
You ready for this? It was expensive AF. There’s really no other way to say it:
- April: $1,300 (TAXES!! And other things, but mostly TAXES!)
- May: $505 (nearly $200 of that was to renew my blog’s hosting with GoDaddy, which I love! But this made for an expensive month too)
- June: $275
June was a reasonable month, much more like normal. In fact, $150 of that was my health insurance, since that’s a write off when you’re a solo entrepreneur like I am.
But yeah, I spent a total of $2,080 and made a grand total of $420 in blogging income. Rolling in the dough, many bloggers are not.
What do you think of this new format and information? Do you think it will be useful for me to show my income and expenses as a blogger? What do you think of my blogging goals for the next year?
Stay tuned for the Q3 update, because I’d really like to dive in and show you what my stats are – how much traffic I get, where it comes from, etc. Is this something you’d be interested in seeing? Let me know in the comments!
*Part of Financially Savvy Saturdays on brokeGIRLrich.*