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This month marks my official one year anniversary of blogging, aka my blogiversary, so this whole month we’re celebrating with all sorts of fun posts related to my path on this serious blogging journey, including the things I’ve experienced, learned, and mistakes I’ve made along the way.
I say “serious” not because this blog is work – this blog consistently has been a fun outlet for me to express myself and learn more about personal finance. However, it’s serious because I’m actually taking this blog seriously. Previous blogs I was just “whatever” about and, inevitably, they would fade away into the Internet-abyss (to be brought up at a later time if I ever went into politics or became a celebrity).
I’ll get into more things I’ve learned about blogging in upcoming posts, including how awesome the blogging community is, but today I want to get down to stats! Specifically, this blog’s stats.
For any of you curious out there about what it takes to start and maintain a blog, you’ll want to read this post. I’m far, far, far from being a successful or widely-read blogger, and you’ll see that from my traffic below. However, if you put in time and dedicate yourself to writing consistently, you will see traffic eventually.
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And for all your voyeurs out there (I’d call you out but I don’t want to embarrass you ;), you can check out these stats for fun too!
Finally, for those who are uninterested in my stats entirely, don’t fret! There will be a great post on Saturday, involving a giveaway, that you won’t want to miss!
Traffic Stats: Sad, Then Better!
As you can tell from the title, my traffic stats for Sunburnt Saver were initially pretty dismal. You can see by this image below that July 2014 to January 2015 was just sad: (click to enlarge)
0 sessions in July (according to Google Analytics) bumping to 200 session in August and increasing to 1,200 monthly sessions in January.
I guess this could be considered a pretty good jump, but you’ll notice my first months (July through December, basically) was very slow growing.
However, check out January through June according to Google Analytics – a spike from 1,200 to 3,800 (slight June dip) monthly sessions! Hooray!
This is a pretty big jump for me, and it makes me excited about future growth. While traffic doesn’t mean much (after all, if no one is engaging in your content, do you really feel like you’re making an impact?), it still is a pretty cool metric. 🙂
Social Media Stats: Pinterest is Awesome
Yup, Pinterest is the best. Unfortunately, I don’t have stats for Pinterest analytics before May, which is pretty unhelpful for doing a rad traffic update. However, something is better than nothing, right? 🙂
In May, you can see I had an average of 34,144 visitors to my Pinterest page, with 1,418 of those engaged (clicking through to my site, commenting, etc.)
But in June, it skyrocketed! I had 58,502 monthly viewers to my Pinterest account, and 2,529 of those engaged in the month of June. Big jump, right?
So far, July looks to be about the same – approximately 57,000 monthly viewers and the same number of engaged viewers. But the month is young, and I’m ramping up my Pinterest presence, so we’ll see! 🙂
As far as traffic from social networks:
- 42% of my total traffic comes from social channels (Pinterest, Twitter, Facebook, etc.)
- 87% of that traffic is from Pinterest, the rest is mostly Twitter
- 28% of my traffic is direct, so a huge thank you to everyone who has me bookmarked! 🙂
Advertising Stats: Cash Money, Y’all
The stats you really care about – how much mad money do I make from this sweet blog?
Well, you’ll be sad to know I’ve made a whopping total of $5 from AdSense since I installed ads on my site earlier this year. Don’t believe me? Check it out!
On the brighter side, I do generate a little bit of income from advertising on the blog. I make on average around $30 a month from advertising, which covers hosting fees and other site expenses. I also pay for Tailwind (an awesome Pinterest scheduling & analytics tool!) so any advertising made on this site also goes to that.
On the very brightest side, my blog has allowed me to pursue freelance writing and virtual assistant jobs, which has been so incredibly awesome. I’m not living on a replacement income yet (not even close to it) but that’s okay! I’m slowly building up my business, and I have a plan for it to happen some day.
Life Stats: The Sappy Stuff
All in all, this blog and the blogging community has been an incredible resource for me. I’ve grown a lot and, most importantly, realized that you don’t need to be resigned to working an 8-5 job forever. If you don’t like your job but do want to share knowledge or write about your life, you can!
You likely won’t make a ton of money freelancing, or even in the early years of running a small business, but every time I write for this blog or for a client, I’m energized. This doesn’t feel like work to me. No, I’m not making the same hourly wage as I do at my FT job. But my FT job doesn’t provide me half as much engagement as this does.
So that’s my idealistic statement for this month. I know freelancing isn’t sunshine and roses, and I’m obviously not leaving my FT job anytime soon. This is something I love doing, though, and I’m definitely going to make it work for me – on my own schedule 🙂
I hope you enjoyed learning a little bit about the Sunburnt Saver blog has grown over the past year! Thanks so much for sharing in this journey with me – here’s a toast to another year (plus!) of content you (hopefully) love and find useful! 🙂